UCLA’s Beat SC Rally

2024

Wilson Plaza

Tiktok video from a student who went to the event

DIRECTOR

Serving as Director for the Beat ‘SC Rally has been one of the most impactful experiences of my career so far. I managed a budget, secured brand recognition, and reached out to sponsors—successfully landing partnerships with ChargeL and Universal Studios. My responsibilities included overseeing finances, coordinating the run of show, leading creative marketing efforts, and managing multiple teams. These teams included athletes from football, gymnastics, soccer, and volleyball, as well as five musical acts.

Maintaining constant communication with liaisons from each group and keeping the event on schedule was a significant challenge, but it was also an exhilarating experience I will always cherish. I am incredibly grateful for the 96 employees (in addition to the acts, teams, and talent) who helped make this event possible.